Senior Designer

MIDNIGHT RADIO

Mobile Music App

UI Case Study

Concept

Music App for The After Hours

Midnight Radio is a music app with hundred of quality playlists carefully curated specifically for night time listening.

With simple interface and easy-to-use flow, Midnight Radio will help you easily choose the best playlist sprinkled with the trendy aesthetics to vibe with for a good chilling/ studying / working night time.

Why Night time? 

The Needs

Night time is:

  • Personal time: to explore deep, intimate feelings and enjoy personal aesthetics
  • Relaxing time: to chill out, be lazy
  • Focus time: to study for exams / work for deadlines, freelance job

Listening to music at night is a common hobby and real need on demand, but…..

The Troubles

  • It’s time-consuming to search for music suitable for night time listening
  • It’s difficult to find music collection with variable aesthetics in one place
  • Mainstream music apps focus on promoting ads of big artists and trendy music and lack of curated personalized contents

The Solution

Benefits from using Midnight Radio:

  • Free & No-Ads ( ͡° ͜ʖ ͡°)
  • Easy click-and-play hundred of playlists that are carefully curated for night time listening
  • Focus on The Aesthetics, Moods and Feelings for more personalized experience
ben-blennerhassett-LR5eS1C9IUU-unsplash

or all are just made up excuses to put neon everywhere…

(don’t say it out loud)

User Personas

Nicole

Age: 26 ~ 35 | Millennial
Occupation: Office Worker

  • Loves listening to music
  • Enjoy pop culture, arts
  • Stay up late to chill / freelance work

Richard

Age: 16 ~ 24 | Gen Z
Occupation: Student

  • Loves listening to music
  • Enjoy trends and aesthetics
  • Stay up late for school / freelance work / gaming

Who needs it?

Night time listener who is….

  • Too tired and lazy, just want to click and chill
  • Needs fast effective playlist choice to focus (on studying, working…)
  • Young and sophisticated, who wants to vibe with the specific genre and aesthetic music such as: Lo-fi, Chill-hop, Dark Academia, Vaporwave, Synthwave, Lounge, City Pop, R&B, Cyberpunk….

Visual Approach

Visual Style

 after hours, dark tone, neon light, chill, the aesthetics

Key Features

  • Curated playlist for night listening
  • Database of playlists for the specific aesthetics and moods
  • Search for song/playlist
  • Create custom playlist

Color Palette

Branding

Primary Red
#FC466B
Primary Blue
#3F5EFB
Primary Pink
#F755C4
Primary Gradient
#FC466B, #3F5EFB

Neutral

Light White
#FFFFFF
Shade White
#F3F4F8
Light Grey
#777986
Dark Grey
#404252
Blue Black
#101223
Dark Black
#121212

Functional

Success
#13CE66
Warning
#FFCC3D
Info
#3F5EFB
Error
#FC466B

Typography

MONTSERRAT

Bold / Semi-Bold / Regular

Heading 1

29px / Bold

Heading 2

26px / Bold

Heading 3

23px / Semi-Bold

Title

20px / Semi-Bold

Subtitle

18px / Regular

Body

16px / Regular / Bold / Italic

Small

14px / Regular / Bold / Italic

Userflow

Wireframe

Onboarding Screen

Login Flow

Create New Account

Create New Account in 3 simple steps with an email or login with Google / Apple ID

Sign In / Reset Password

Sign in with email and easy 2-flow step to reset password

Home Screen

Category

Vast music collection category that focuses on The Aesthetics and personalized Moods and Needs for night time listening, hoping to help users find what they want easily and effortlessly

Music Player

Music Player comes with 2 interfaces: playlist and song, in which you can customize their playlist tracks and find lyrics to sing with

Search Function

Access the Search tab and easily find a playlist or song to vibe with.

See search results in 2 display modes:

  • list view for quick navigation
  • card view for bigger display and easier browsing

My Playlist

Save and edit your playlist collection, or create new custom playlist the way you like it

My Playlist also comes with 2 display mode: list view (quick navigation) and card view (enhance visual)

Account Settings

User will have various controls on app settings like:

  • Profile settings
  • Notification settings
  • App theme
  • Sending feedback
  • App info

Try Midnight Radio now

Available on Figma Prototype

Instruction:

 Click on screen to find flashy hint for available interactive elements

Hit [R] or click on [Restart button] at the bottom right corner

For full screen view, click on the expand icon at the top right corner

Thank you for reading!