NDA Group
Architectural Firm
Branding | Digital Design | UXUI Design
Introduction
NDA Group is an international design and business consultant firm that provides wide-ranged services: architectural and interior design, urban planning, landscape design, building information modeling, business strategy, marketing positioning…
Setting Vision to 2025 (2022-2023)
With the turn of a new decade, NDA Group, who had been rapidly expanding for the last 22 years, was now in need of a total brand overhaul: re-organize and modernize corporate identity to match with the Group’s new vision and extensive growth plan to 2025 and 2030.
Working as Design Collaborator since 2023, I support the continued rebranding effort with both digital and offline design.
Workscope:
Print Design
Digital Design
UX UI Design
Character Design
Brand Guideline
Office Decor
Video Editing
2D Animation
{ 2023-2025 Design}
UI Design - Website Rebranding
UI Design - ERP Landing Page
Character Design - Nbot
Guideline - Logo Guide For Video
Social Media Design - 2025 New Year Animation
Office Decor - Wall Panel
NDA Rebranding in 2020s
I joined NDA Group in 2022 as Senior Designer of Marcom team. My task was set to full-scale marketing and communications operation, from re-examining and building up corporate guidelines to handling internal – external communications, from managing digital presence to assisting design projects and office decor program.
One of the first approach to re-branding was to update the visual identity system. Detailed logo properties and usage were carefully examined, along with color palette, typography, mood and tone…were also discussed.
From there, we tried to integrate the new branding into practical design like merchandise and stationery, office decor, internal newsletter, social template, email marketing…
Workscope:
Brand Guideline
Print Design
Digital Design
Website Content
Email Marketing
Office Decor
Video Editing
2D Animation
